07/01/16 – Canstruction® continues its annual partnership with Fiat Chrysler Automobiles (FCA) Canada to create a life-size Jeep Wrangler® out of 5,000 full cans of food.
President and CEO of FCA Canada, Reid Bigland, stated that “after the success of last year’s build, it was a natural decision to return to Vancouver for another Jeep Wrangler Canstruction event” as “this effort reinforces FCA Canada and the FCA Foundation‘s commitment to helping those less fortunate.” The build “[propels] youth toward success through skills in science, technology, engineering and math – all while having fun!”
The CANtastic canned food Jeep was built with youth volunteers, ages 12 – 18 years, all local to Vancouver and interested in giving back while raising hunger awareness within their local community.
Having taken approximately 12 hours to complete, the Jeep was showcased at Canada Place’s annual Canada Day Celebration and seen by more than 250,000 event attendees. All were invited to step inside of the Cansculpture® itself to take a photo alongside cutouts Canadian Prime Minister Justin Trudeau, a smiling mountie, or one of a few friendly Canadian critters.
Similar to the 2015 event, social media posts were linked with the hashtag #Jeepselfie to show the giving, festive spirit! Following the event, all canned food used in this structure was donated to the Greater Vancouver Food Bank, to be distributed to hungry families throughout the Vancouver, B.C. region.
Together, FCA Canada, the FCA Foundation, and Canstruction are showing Canadians how One Can Make a Difference®, donating nearly 60,000 full cans of food through their continued partnership.
Special thanks to Edgemont Moving & Storage Ltd. for their ongoing assistance, to the youth volunteers working onsite, and to FCA Canada for their support over the past four years. Together, we will Canstruct a World Without Hunger®.
Want to learn more about FCA Canada and the FCA Foundation? Click the links provided above!
Build and event photos are available in the Canstruction Gallery.